The bad weather didn’t keep this hearty group of businesspeople from having a good time. Catch up right here on what’s happening with this group…

Music provided by the Parkrose High School Debonaires is a tradition at the Parkrose Business Association’s year-end event.

Story and photos by David F. Ashton
Members of the Parkrose Business Association (PBA) honored several of their own for their outstanding work and participation during 2008, celebrated at a holiday event, and were filled in on the state of their organization, at their December and January meetings.

This year, PBA members held their holiday event on December 13. As has been the tradition, the Parkrose High Debonairs serenaded members and guests during the no-host cocktail reception in the atrium of the Holiday Inn Airport.

No one went away hungry – diners agreed the food was delicious and plentiful.

Before they sat down for a gourmet buffet dinner in the Salon, members bid on a variety of services and items offered in a silent auction. The auction brought in a total of $1,314.

PBA Awards presented
Following the dinner, several members were presented with awards to recognize their service to the organization during the year.

LeeAnn Bruner of LA Signs accepts a special award from Marcia Lee, outgoing Parkrose Festival & Cruise-in chair.

Marsha Lee presents David Ableidinger of Parkrose hardware his own Festival trophy award.

After seven years of working with the Parkrose Cruise-in – and last year’s Festival – Marsha Lee announced that she was stepping down as the event’s chairperson.

Before she did so, Lee took time to honor two individuals who she said were “an integral part of the event for each of the seven years.”  First, LeeAnn Bruner of LA Signs was called forward, and then David Ableidinger of Parkrose Hardware.  Both were presented special awards.

President’s Awards
Next up was PBA’s outgoing president, Michael Taylor, who gave two special awards to members whom he said “stepped up and did even more than they were asked to” for the association and at their sponsored events.

2008 PBA President Michael Taylor of ACE Academy presents Terry Brier of Davey Organicare the President’s Award.

Michael Taylor presents Joe Dowd of Junk Away Hauling the President’s Award.

2008 Artie Johnson Award

Last year’s Artie Johnson Award winner, Marcia Lee, introduces the 2008 awardee, Wayne Stoll of Argay Square/Century Associates.

Marsha Lee stepped up and announced that Wayne Stoll, with Argay Square/Century Associates, would be named as the 2008 Artie Johnson Award winner. “The Artie Johnson Award symbolizes selfless dedication and a high level of dedication to the organization,” Lee said.

For the first time that many could recall, Stoll was speechless. Regaining his composure, he told the group that the lady for whom the award is named meant a great deal to him when he first joined the PBA, and until her passing.

“Wayne, this organization appreciates all that you do,” Lee said, “just as you appreciated those same qualities that you found in Artie.”

Karl Lind Award

Michael Taylor presents Rex Hollingsworth the 2008 Karl Lind Award.

As is the organization’s tradition, the 2008 Karl Lind Award was presented by the previous year’s recipient, Michael Taylor.

The Karl F. Lind Award is given to a member of the community who has given countless hours of volunteer time, is known for personal integrity, and has become an integral part of the Parkrose community.

Taylor called up Rex Hollingsworth, with Rex Heating and Air Conditioning, saying, “Rex has been a tremendous supporter in the Parkrose community. His contributions toward our foundation’s scholarships include sponsoring the Parkrose Festival, and the Cruise-in for many years – providing money, time, and energy, and helping out in so many ways.”

As Hollingsworth received his award, he announced that he would again be the Event Sponsor for the 2009 Parkrose Festival.  His wife, Debbie, won the 50/50 drawing, and proved to be as generous as her husband; she donated her winnings to the Parkrose Foundations Scholarship Program.

Outgoing PBA VP Michael Taylor gets the President’s Gavel award from past president, Mark Eves.

New PBA president named
PBA Past President Mark Eves, of Eves & Wade LLP, called up Michael Taylor. He reminded the group that 2008 started with Michael Taylor as the PBA’s Vice President, but he was asked to take on presidential duties soon after the year began.

“Mike, you’ve fulfilled the duties of the office of President most admirably. We thank you,” Eves said as he gave Taylor the Outgoing President’s Gavel award.

Michael Taylor welcomes the organization’s president for 2009, Wayne Stoll.

With that, Michael Taylor announced that Wayne Stoll would return as the PBA president for 2009.

“It is an honor to represent – and, honestly, to brag about – the PBA to City officials, and folks from other business associations,” Stoll said. “It’s an honor to follow in the footsteps of people like four-time PBA president Bob Brown. The fact that members stay, and are willing to be president more than one time, shows that there are some good vibes going on here.”

Introducing the 2009 PBA officers: President Wayne Stoll, Century Associates; VP David Walmer, Quality Inns & Suites; Secretary Mary Brown, Bob Brown Tires; and, Treasurer Marsha Lee, Copy Express.

Guests are welcome at the PBA
Come meet the members at their next meeting. It’s is on February 19 at 11:30 a.m. at their new location, Holiday Inn Airport, 8439 NE Columbia Boulevard (in the hotel building, around the back at the Flirt’s entrance – not the Convention Center next door). For more information, see their web site: www.parkrosebusiness.org.

© 2009 David F. Ashton ~ East Portland News Service

Here’s what’s been happening with members of the East Portland Chamber of Commerce. Discover why you should check out this energetic group of East Portland business people …

Mayor-elect Sam Adams tells folks, who packed into the Portland Council Chambers, why he’s about to present the Spirit of Portland award to Richard Kiely, president of Home Run Graphics and member of the East Portland Chamber of Commerce.

Story and photos by David F. Ashton

Kiely awarded for demonstrating Spirit of Portland
We were thrilled to see Richard Kiely, owner of Home Run Graphics and East Portland Chamber of Commerce (EPCC) booster given the Small Business Spirit of Portland Award by Mayor-elect Sam Adams in the Portland City Council chambers on December 11.

Kiely has supported the Chamber’s major events, like the annual Golf Tournament, by providing a brand-new car for a duffer who is lucky enough to hit a hole-in-one. CLICK HERE to read about this year’s EPCC Golf Tournament.

NEXT WEEK: You’ll learn of Kiely’s accolades in a full article. The story will also feature East Portland’s Linda Robinson getting the “Independent Spirit” Award for her outer East Portland livability efforts and Portland Police Bureau’s Sgt. John Anderson and Officer Greg Baldwin receiving the “Community Policing” Award for their work building the new Parkrose Police Substation.

Scott Hendison of SearchCommander.com tells EPCC members how they can get better results from their web sites; and, outlines changes in the rapidly-changing world of Internet marketing.

Members get tech-savvy at networking meeting
Every Wednesday morning, EPCC members and guests gather at a different location to network and learn at their “Good Morning East Portland” sessions.

Often, members share their expertise with the group.

For example, Scott Hendison of SearchCommander.com hosted the event on December 3. In a few minutes, Hendison imparted valuable information, telling how Internet “search engines” work – and how to prosper from knowing how to optimize one’s website. He is in a position to know: Hendison has become a nationally-recognized expert in his field.

Before his formal program, Hendison told us, “The most important thing to know about search engine optimization is that things are changing in this area of technology; changing constantly and rapidly. Search engines like Google and YAHOO! are changing and adapting to what people are doing.”

He said that the search engine “rules of the game” are changing, in that they programmers who set up the rules are getting much stricter. They’re cracking down more on what is perceived to be ‘gaming the system’ to get a higher ranking than a site deserves.

When the business started years ago, he added, the algorithms used by different search engines were kept secret, but now, many people know how it works. “The search engine providers have become more and more sophisticated, changing their strategies almost daily.”

Learn more about Hendison by checking his website: CLICK HERE.

EPCC president Richard Sorem, welcomes guests to the opening of Santa’s Place – and where Santa was welcomed back to Eastport Plaza.

Chamber president introduces Santa’s Place
The East Portland Chamber members also participate in the community to help promote causes such as Santa’s Place – a community outreach program benefiting five agencies that help needy East Portland families.

We caught up with Chamber member Frank Ryan with NW Senior & Boomer News, Ken Turner, the Chamber’s Governmental Affairs director – and Chamber president Richard Sorem, a partner at Stewart & Tunno Insurance – as he introduced dignitaries at the opening of Santa’s Place. (Read how and why Santa Claus has returned full time, now through Christmas at Eastport Plaza by CLICKING HERE.)

EPCC Ambassadors Chair Holly Moss of The Bookkeeping Company gives away another door prize at the 2008 Turkey Bowl she organized, and is here, serving as Mistres of Ceremonies.

Famous ‘Turkey Bowl’ returns
No, Chamber members don’t bowl with real turkeys – it’s call the “Turkey Bowl” because it’s an event held near the Thanksgiving holiday!

More than 50 EPCC members, friends and guests took over about a third of the lanes at the AMC Bowl on SE 92nd Ave. a couple of weeks ago. “This isn’t a business meeting,” said organizer Holly Moss, “it’s all about having fun.”

The best way to show you how much fun this group has is in the photos that follow:

EPCC President Richard Sorem polishes his ball before going for another strike.

It looks like Sorem’s ball-polishing routine works – his group, “Team Stewart & Tunno Insurance” again won the first place trophy and prizes.

Kevin Minkoff, CPA (standing far right) and his group, “Team Not-Your-Ordinary-Bean-Counters” proudly display their 2nd Place ribbons and booty.

Yup! That’s Spirit of Portland winner Richard Kiely taking the “Best Game” award from Holly Moss.

Last meeting of the year: December 17
Plan now to get up a little early and come to the Chamber’s annual Holiday Celebration and Bazaar. Membership is NOT required to attend! It’s a good opportunity to meet these fine business folks.

By the way, this is your ONLY opportunity to by David F. Ashton’s famous “Macadamia Madness” chocolate confection (all of the proceeds go to the Salvation Army). It starts on Wednesday morning at 7:30 a.m. at Cherrywood Village, 1417 SE 107th Ave.

By the way, this will be their last meeting of the year. For more information, call (503) 788-8589 or CLICK HERE to visit their web site.

© 2008 David F. Ashton ~ East Portland News

What did Mayor-elect Sam Adams have to say about Portland’s economic outlook, at this meeting with businesspeople held east of the Willamette River? And what did they tell him? Learn all about it, and why it drew business people from all over East Portland, right here …

Before the meeting, Sam Adams listens to comments by John Perkins of the Hollywood Boosters.

Story and photos by David F. Ashton
Although it was a dreary fall morning, about 80 business people from all over Portland filtered into the Portland Community College Central Portland Workforce Training Center in Inner SE Portland early on November 7 for a “conversation” with Mayor-elect Sam Adams regarding the region’s economic outlook, and the Economic Stimulus Package being prepared by the City.

President of the Alliance of Portland Neighborhood Business Associations (APNBA), Jean Baker of the Division/Clinton Business Association, introduces the program.

Debbie Kitchin, with the Portland Small Business Alliance, introduces Mayor-elect Sam Adams.

Adams told the group he accepts the fact that the nation is in a depression, and thanked business leaders for gathering to talk about key issues.

“Portland city government is going to be cutting its budget,” Adams announced. “We face a shortfall created by reduced revenue and increased costs.” He said that his eleven years as Chief-of-Staff for former Mayor Vera Katz familiarized him with the process. “This is an exercise with which I have some experience.”

Portland Mayor-elect Sam Adams welcomes businesspeople to a conversation about improving Portland’s business climate.

Seeks to define prosperity
Adams decried the lack of interest in creating a durable economic plan for the City, telling how he’s sought to define economic success among all sectors of business and society.

“I think that we suffer mightily as a region, and as a community, when key partnership groups do not agree on what we mean by ‘business success’, and by what we mean by ‘personal and family prosperity’. Lacking that agreement means you get rather muddled economic development efforts.”

Mayor-elect Adams describes the current state of Portland’s economic condition.

Challenges faced in the business community
While the region has fared quite well in comparison to other areas so far, Adams said that, in the recent past, 26,000 living-wage jobs went unfilled. “Yet, we have 84 agencies in the region and spend $125 million a year to educate and train folks. That’s fairly mismatched.”

The Mayor-elect pointed out that the City of Portland has revised its licensing fee structure, shifting some of the burden from small businesses to large firms, grossing more than $20 Million annually, which pay only $100 each year. He also announced the City is streamlining the license fee system, eliminating estimates, and going to an after-the-fact tax. “I’m apologizing to all of the accountants who will lose business from the simplification.”

Decries rampant poverty-level wages
While there is nothing wrong with service-wage jobs, Adams continued, he stated that 21% of Portlanders earn poverty-level wages – earning less than what is necessary to provide for their basic necessities. “Compared to the 9% who earn low wages in Seattle, we’re in lot more vulnerable a position.”

Speaking of his personal background, Adams said he is the son of a single mother who “got by on subsidized housing and government support. I came from a family who couldn’t always get a good job. So, although I have never owned or run a business, we come to similar points of passions from different paths.”

Nearly 100 businesspeople came to Inner SE Portland to hear about the City Council’s plans, and to give their own ideas for economic improvement.

Looks to better educational system
Adams said, as Mayor, a primary focus for him will be improving education. “47% of our eighth-graders do not graduate from high school. 47% of our eighth-graders drop out before they finish high school on a standard-length timeline. It’s no wonder we have a high percentage of people working at poverty wages.

“If you look at the data for our region, you’ll see they we’re a highly educated city, but we’re ‘importing’ most of the talent who work at high-end jobs.”

Working on an economic stimulus package
Being the Mayor-elect of just one city in the world economy, Adams said he had no illusions about our ability to change global economic trends.

“I’ve always wanted to have city government positioned to be less self-absorbed about the impact of a recession on its functions; and more externally focused [on] helping our businesses and workers through tough times.”

While Adams suggested that the term “stimulus package” has become tarnished because of current federal programs, he announced that the Portland City Council is developing a program to aid Portland businesses. “I’d like to see city government to be proactive, trying to locally forestall the worst impacts of a national recession. There are things that we can do to make things better on the local level.”

Specifically, Adams said they’ve requested funds for economic revitalization from the federal government. “We wanted to be first in line, so we submitted our request two weeks ago.”

Also, he said the City is “moving up” construction project start dates for which money has already been earmarked. “Say a project is three years out. Construction inflation is running 7% to 8%. We save money by beating inflation; and, because the construction industry is down right now, we’re getting more competitive prices for our projects.”

Other programs include fast-tracking housing projects, expanding the city’s property tax investment program, and a 12-point small business and start-up business program.

Adams listens to comments during the morning’s conversation.

Business leaders comment
Businesspeople at the meeting praised Adams for his past and present efforts – yet at the same time took the city to task on a variety of issues.

The praise was offered by past-President of the Alliance of Portland Neighborhood Business Associations (APNBA) Patrick Donaldson, who summarized the positive sentiments expressed by many at the forum: “You [Sam Adams] have under-promised and over-delivered. You are the voice of small business on the Portland City Council.”

But Donaldson warned that fees, fines, and permit costs can “whipsaw” small business owners into closing. He suggested the City carefully use incentive plans. “We’d all like to pay employees a good living wage. At the same time, remember that business owners themselves are struggling to earn a living wage and gain benefits for their own families.”

Adams listens to complaints and suggestions about the City’s management.

Complaints and suggestions aired
Answering a complaint regarding System Development Charges (SDC), used to pay for infrastructure improvements in conjunction with new development, Adams responded that Portland’s SDCs rank in the lower third nationally, and have not been increased.

Dan Yates commented, “I’d love to see the Portland Development Commission get out of the housing business. It’s supposed to be an economic development agency.”

Tony Fuentes suggested that a micro-loan program would help spur local growth. He also suggested creating a local “manufacturing brokerage program” that would help local manufacturers more easily connect with area suppliers.

School improvement suggestions
Returning to the City’s high-school drop out rate, Adams suggested businesses find ways to hire interns and provide summer jobs. “When I worked as a dishwasher, I realized I wanted to get better educated.”

The historic Mississippi Business District’s Bryan Steelman told of their youth employment program, funded by businesses, in which ten youths from charter schools worked summer jobs and paid internships.

Amy Salvador and Wayne Stoll, of Century Associates and the Parkrose Business Association, listen intently to the plan Adams outlines.

Wayne Stoll challenged other business districts to match what they do in Parkrose – giving five $1,000 sponsorships to seniors graduating high school.

Promises to keep citizens informed
In conclusion, Adams promised that on November 19 the Portland City Council would be announcing a detailed plan for boosting the City’s economy.

© 2008 David F. Ashton ~ East Portland News

We’ve seen the results when this happens at homes and apartment buildings – but look at the devastation a careless act caused at a venerated local business …

Portland Fire & Rescue crews keep pouring water on material used to make industrial conveyor belts at this September 10th three-alarm blaze in inner SE Portland.

Story and photos by David F. Ashton
For decades, Empire Robber & Supply, located in inner SE Portland’s industrial area (on SE Taylor and SE Water Streets), has been fabricating, installing, and servicing heavy-duty conveyor belts which move mountains of gravel and other building materials.

But, on September 10, officials say a moment of carelessness reduced a big section of the company to a smoldering heap of rubble – when a fire, the smoke of which could be seen as far away as Tigard, destroyed a building. Quick action by Portland Fire & Rescue (PF&R) squads – answering three alarms – kept the blaze from devastating separate buildings of the business as well as surrounding businesses.

The fire broke out just after closing time; employees had left the building.

Had firefighters not aggressively attacked this fire, huge rolls of flammable rubber like this would have caught on fire, officials say – and the situation would have quickly grown much worse.

Twelve engines pumped massive amounts of water to firefighter’s lines on the ground – and in the air.

“The fire went quickly to a second alarm,” PF&R spokesman Lt Allen Oswalt told us, as engines pumped water up to six nozzles attacking the fire high above the building. He said they added a third alarm to bring in additional firefighters to relieve the first crews. 84 firefighters, operating 12 engines to pump the water up the ladders to supply five ladder truck snorkels, fought the fire.

“Not long after they arrived on scene,” Oswalt continued, “part of the roof collapsed while firefighters were inside. Deputy Chief John Harding immediately ordered all crews out of the building; we accounted for all of the. We’re now sure no civilians are inside, although an individual was initially reported seen in an upstairs window.”

The work was exhausting for firefighters, Oswalt commented, because the thick, black smoke produced by burning rubber and other materials forced crews working outside the building to wear their breathing apparatus. We watched crews swap out their depleted air tanks for fresh canisters, as the firefighting effort continued.

The choking smoke obscures the buildings across the street near the Willamette east-bank waterfront.

There was no “pot of gold” at the end of this rainbow; only a fire-devastated business.

An employee, who declined to be identified, shook his head as he watched the fire from behind the emergency yellow tape stretched across the street, saying he’d just returned from a job site. “There’s a lot of rubber in the building; even more in the warehouse,” he said as he pointed out his white SUV parked on the south side of the building being doused with water.

It took nearly a half hour – and a river’s flood of water – for the firefighters to control the blaze. Crews from as far away as Station 30, located east of NE 122 Avenue, were called in on “fire watch” throughout the night, dousing hot spots.

High above the fire, two PF&R crewmembers direct streams of water down on the blazing building.

Neglected barbeque gone wild
The following day, Oswalt reported that fire investigators had determined that the blaze had been caused by improper disposal of charcoal ashes.
“Earlier in the day,” explained Oswalt, “the company had a barbeque for its employees. During the cleanup, one of the employees placed the ashes from the briquettes in a plastic container. The hot embers eventually melted though the plastic container, and ignited nearby combustible materials.”

After the smoke cleared, it was evident that firefighters had managed to keep the fire from reaching an attached portion of the building that contained the company’s offices and records storage.

“The fire threatened to spread though several large openings in the concrete wall, but firefighters were able to beat the fire back, so that there was only minimal damage there,” Oswalt added.

PF&R spokesman Lt Allen Oswalt says he’s seen too many fires – mostly at homes and apartment houses – caused by used barbecue charcoal briquettes. He hopes citizens will learn from this tragedy.

A cautionary tale
The fire bureau’s spokesman shook his head and said they “too often” find smoldering, discarded barbecue briquettes to be the cause of fires outside homes and on the decks of apartment buildings.

“Ashes or cinders from cigarettes, fireplaces, or barbecues should always be placed in a metal container, doused with water, and placed outside away from decks or anything else that will burn. Charcoal, in particular, can stay hot, and burn for hours – sometime days,” warned Oswalt.

“A metal container with a tight-fitting metal lid can ensure that the fire and heat stays inside the metal container.”

© 2008 David F. Ashton ~ East Portland News

See how members of the Gateway Area Business Association honored public safety workers and citizens killed in the 2001 terrorist attacks …

Standing before Portland Fire & Rescue Engine 30 are Third Battalion Chief Mark Gift; Station 30 firefighters Erin Spens, David Glenn, Matt Phillips and Lt. Steve Bregman on their way to the 9/11 memorial service held at 111th Square.

Story by Watford Reed with David F. Ashton; David F. Ashton photos
Beneath a gigantic American flag, members of the Gateway Area Business Association memorialized the 3,000 men and women killed in the terrorist attacks of September 11, 2001.

With them were representatives from Portland Fire & Rescue, Multnomah County Sheriff’s Office and Portland Police Bureau; invited to remember the sacrifice of their fellow workers in rescue attempts at the World Trade Center buildings and at the Pentagon in Washington, DC.

A color guard made up of Gateway Keystone Kops and members of Veterans of Foreign Wars Post 4248 hoist Old Glory into the summer sky.

Patricia Labat sings “The Star Spangled Banner” and “God Bless America” as the flag at 111th Square is raised.

Bugler George Hager a member of VFW Post 2807 and at an associate member of the Submarine Veterans of World War II, plays taps as the flag is lowered to half staff in memory of the 9/11 dead.

The opening ceremony is punctuated by a gun salute by the Honor Guard from the Veterans of Foreign Wars.

Oregon Speaker of the House Jeff Merkley takes time from his political campaign to come by and honor the men and women who serve the community in their public safety positions.

Dining, interestingly enough, on Mexican-style of food of beans, rice and enchiladas, members of GABA introduced fire fighters, sheriff’s deputies and police officers, and praised their work for helping others.

With no other formal program, members lunched while GABA’s secretary, Fred Sanchez, the owner of 111th Square, interviewed members with a roving microphone.

Seated with Portland City Council candidate Amanda Fritz, Portland Police Bureau Officer Scott Robertson and Officer Rob Slyter are introduced by Joe Rossi.

Public safety representatives speak out
“It’s wonderful to be appreciated,” said Portland Police Bureau East Precinct Commander Michael Crebs.

“It’s a good feeling to be appreciated by the community we serve,” added deputy Heidi Nelson of the Multnomah County Sheriff’s office.

Belatedly receiving their award from the May GABA Fun-O-Rama parade, representing the Multnomah County Sheriff’s office are Deputies Israel Chinn, Rachael Wheeler, Heidi Nelson and Steven Gilliam.

Brady Van Dyne, veteran of the Korean War and a member of the VFW honor group, said he felt honored to memorialized the lost of September 11 and implied that it is ahead of honoring one of his veteran comrades.

“It’s good to take time to remember those we’ve lost and appreciate the freedoms we have,” said Battalion Chief Mark Gift.

Event has special meaning for a firefighter
“This date, today, has tremendous significance for firefighters,” Portland Fire & Rescue Lt. Steve Bregman of Station 30 told us.

“We lost 343 fellow firefighters at the trade centers in New York City. And today, we think of all of those working in public safety – all willing to risk their lives. On this day, we also remember the civilians that died at the Trade Center Towers, in Pennsylvania, and at the Pentagon.”

Lowering his eyes, and his voice, Bregman continued, “On a personal note, I lost a cousin at the Towers. It hits home both professionally and personally to me. Thus, this event here today is well taken. We appreciate being able to partake with the community, be involved in this memorial and interacting with people the people we serve.”

© 2008 David F. Ashton ~ East Portland News

See how, for the first time, kids in this outer East Portland neighborhood got free backpacks filled with school supplies …

Ricardo Becerril, senior project manager with LCG Pence Construction, shows all of the supplies their company stuffed into backpacks to be given to all Lent School students.

Story and photos by David F. Ashton
You’ve seen stories telling how organizations have “adopted” schools, purchasing back-to-school supplies for students. But, until this year, Lent School has languished – no sponsors meant no backpacks.

Construction firm steps up
“This is the first year of a partnership between LCG Pence Construction and Lent School,” said Gayle Kellman, Executive Director of Schoolhouse Supplies, the nonprofit organization that coordinates the backpack giveaways.

“This is one of the highest-need schools in all of Portland Public Schools,” Kellman explained. “We have sought to find a sponsor year after year, but haven’t succeeded until LCG Pence stepped up. This is an extra exciting day for us. We hope to have this partnership continue year after year.”

Company connection with school
Surrounded by company staff members, Ricardo Becerril, senior project manager with LCG Pence Construction, was beaming with a big smile as he watched the young students file into the school’s auditorium.

“I manage our school construction division,” Becerril said, “so this event is near and dear to me. We look for opportunities for our company and our employees, to not only work for schools and earn a profit from them – but also to give back to the school districts for which we work.”

Becerril reminded us that their company was chosen for the fire restoration project at the school about five years ago, as he showed us what was in the backpacks: Notebooks, folders, a pouch with pencils, pens, and markers – all the school supplies one would need to start the year as a young scholar.

Principal Linda Ralley says the value of this sponsor’s contribution can’t be overestimated.

Principal praises donation
Looking exuberant with joy was the school’s Principal, Linda Ralley.

“This wonderful business is showing it understands that children in schools are our future citizens,” lauded Ralley. “It shows they’re paying attention to families and youngsters here in the outer east Portland, who face rising costs for housing, fuel, food – and school supplies. We’re overjoyed!”

The value of this particular contribution by their new partner is about a $27,000, Ralley told us. “That is significant; the value can’t be overestimated. This is This is really, really terrific.”

Students express gratitude
As the kids settled down, Ralley began, “This is a special assembly. On the very first day of school, in the very first hour of school this year, we get to give you something. Every student is going to get a backpack, filled with supplies, to help you achieve. Let the volunteers from our sponsors, LCG Pence Construction, know you appreciate this gift.”

Enthusiastic applause spread across the gathered assembly. Row by row, students lined up and eagerly clutched their gift.

Lent School eighth-graders Audrey Sturgeon and Kayla Roysdon thank Ricardo Becerril for their backpacks and school supplies.

“Our school doesn’t have a lot of money for providing supplies,” said eighth-grader Audrey Sturgeon, “nor do many of our parents. I really appreciate the backpack.”

Her classmate, Kayla Roysdon, added, “It’s really great that a company would be so thoughtful as to donate these supplies. I definitely think it’ll help us out. Our parents won’t have to be stressed out about spending a lot of money on school supplies. I think it’s wonderful.”

You can help
“People can help Schoolhouse Supplies all year long by volunteering, donating school supplies and cash donations,” Kellman mentioned. “The best place to start is by visiting our web site.”

We’ll take you there! Simply CLICK HERE!

© 2008 David F. Ashton ~ East Portland News

See what happens when the “Shop with a Cop” program pairs Portland Police officers with needy kids …

Other merchant associations could take a page from this organization’s book. See why, right here …

Event chair Debbe Hamada (formerly director of East Portland Community Center) at her store, Tilde, says she enjoys creating events that bring the community together.

Story and photos by David F. Ashton
When 100 merchants, members of the recently-expanded Sellwood-Westmoreland Business Alliance, agreed to participate in this August 9 event, they hoped it would draw folks to their businesses – and indeed, everyone came out a winner.

“We call it ‘Passport to Sellwood and Westmoreland – Celebrate the Summer,” explained Debbe Hamada, owner of a modern lifestyles accessory store in Sellwood called “Tilde”, and credited as being the prime mover behind the event.

Brent Heeb, proprietor of Stars Antique Mall and Stars & Splendid says the Passport event is perfect for businesses in the neighborhood.

“We want people to come here and have a good time,” Hamada said. “And I think it’s a great thing to do for the neighborhood. While we attract some visitors from around the greater Portland area, we’re primarily providing a fun event so our neighbors can have a great time.”

The idea was, Hamada said, that visitors would pick up a free “Passport” booklet, and take it around to participating merchants, each of whom marked it with a unique stamp. Having their booklet stamped at a minimum of six businesses qualified participants to win prize packages.

At one of the stops on the “Passport to Sellwood and Westmoreland” tour, Staccato Gelato, Annalee Schafranek stamps a passport.

Event expands as business districts unite
“This is the second year for this event in Sellwood,” Hamada said. “Last year, only stores on SE 13th Avenue participated. This year, with our two business districts united, we expanded it from 43 merchants to 108 merchants participating in both Sellwood and Westmoreland.”

Although Hamada is credited with creating and organizing the event, she said others have helped out. “Honestly, Brent Heeb worked equally as hard on this promotion.”

The Stumptown Swing trio enlivens SE 13th Avenue as they entertain in front of Grand Central Baking and Looking Glass Books.

Brings neighborhoods together
We next asked Brent Heeb, the proprietor of “Stars Antique Malls” and “Stars & Splendid” on SE Milwaukie Avenue for 18 years in Westmoreland, why he was enthusiastic about helping Hamada.

“I remember driving down 13th Avenue last year and seeing all the balloons,” Heeb replied. “It looked like there was a fun event happening. When our business districts joined, I met Debbe and learned about their ‘Passport’ event. Working on it has really brought our neighborhood business districts together.”

Folks said they came for miles around to peruse the offerings of merchants in Sellwood and Westmoreland.

In addition to running his shops, Heeb said he’s also a Westmoreland resident. “We have a real neighborhood here. We were ‘green’ and on foot before the concept became fashionable. Anytime we can support and promote our neighborhoods, it benefits everyone.”

Look for another area-wide promotion in Sellwood and Westmoreland in December; for more information check the business district’s web site: CLICK HERE. NOTE: our site was hacked – rest assured, the original link shown was redirected.

© 2008 David F. Ashton ~ East Portland News

It’s more than a car show; see why this expanded festival had folks coming from all over to enjoy a new community event …

A hundred specialty vehicles – classics, customs, hotrods, and antiques – are on display along NE Sandy Blvd. at the 2008 Parkrose Festival and Cruise-in. We thank PBA board member Terry Brier with Davey Organicare for the “lift”, allowing us to take aerial photos!

Story and photos by David F. Ashton
Started years ago by members of the Parkrose Business Association (PBA), led by Gail Bash of Jackpot Corp. – the original Parkrose Cruise-in was a vehicle for the organization to raise money to fund graduating Parkrose High seniors’ scholarships.

Held on the Parkrose High School grounds, in conjunction with the Portland Rose Festival, these early-June events often suffered from Oregon’s changeable late-spring weather.

Welcoming people to the event – from atop a Portland Police Bureau SERT vehicle – is Mrs. Oregon, Taryn Stastny.

Expanded event changes location, date
Determined to breathe new life into this community event, the PBA board members this year decided to move it to the first Saturday in August, change its location to downtown Parkrose along NE Sandy Boulevard, and create a community festival to add to it and to round it out.

On August 2, eastbound NE Sandy Boulevard was shut down, and more than a hundred vehicles registered for the Cruise-in were parked along the street.

The Portland Police Bureau used the occasion to show off their new Parkrose Contact Office at NE 112th Avenue; and they brought in a display of police equipment and vehicles.

The Parkrose Farmer’s Market moved into the Festival, vendors sold food and goods, and the Parkrose Neighborhood Association blended its “National Night Out” program into the festivities as well.

“It was a huge success,” said Bash. “We had a big crowd, and everyone was happy. Everyone involved now is looking forward to next year.”

Marsha Lee of Copy Express, the organization’s treasurer, added, “The event exceeded our expectations; it sets the stage future festivals.”

Event spotted by an airline passenger
One of the most fascinating stories we heard about the event was told to us by an airline passenger, Eve Jacoby.

“We’re going from New York to Seattle today, and have long layover in Portland,” Jacoby related. “As we were landing at [Portland International] Airport, we saw your festival out the window. We asked where in Portland it is; they told us ‘Parkrose’. So, instead of waiting at the terminal, we hired a cab and came to visit your event. It’s wonderful!”

Uniform, badge and all, Portland Police Bureau East Precinct Officer Greg Baldwin gets dunked, to help raise money for Parkrose scholarships.

Civic figures dunked for dollars
In addition to raising funds through the association’s event sponsorships and cruise-in fees, Portland Police Bureau East Precinct Officer Greg Baldwin offered to take a seat on the Parkrose Lions Dunk Tank to raise more money for the PBA’s scholarship fund.

Police Bureau Cadets were standing by to take their own turn in the dunk tank, when the PBA got an unexpected “donation” from Portland City Commissioner Randy Leonard. Leonard stepped up and offered to take a turn sitting on the break-away bench on the tank.

Rex Hollingsworth of Rex Heating & Air Conditioning, Inc – the title sponsor for the festival – steps up and offers, “I’ll donate $100 if I can pitch balls until I dunk you!” Commissioner Leonard agrees; PBA past president Wayne Stoll of Century Associates takes the money, and starts handing Hollingsworth baseballs.

Into the Parkrose Lions Dunk Tank goes Portland City Commissioner Randy Leonard – street clothes and all. “I’m not sure how I’ll explain this to my wife, but it’s for a good cause,” he comments.

Parkrose Festival & Cruise-in Photo Album
Take a look at our photo album below and see how much fun we had at this great community event:

Portland City Commissioners Randy Leonard and Nick Fish visit the event and speak with PBA board member Gordon Boorst of Compaction & Recycling Equipment.

The Allen Family came from Camas, Washington, to enjoy the day. Here, they’re playing on the antique fire truck on display.

Shane Hollingsworth grills up hot dogs and cheeseburgers at the PBA Chuck-wagon – all day long!

Cheryl Doud, who is with Junk Away Hauling, displays a vintage event T-Shirt at the Official PBA Store.

Jan Ekberg helps serve genuine Swedish pancakes cooked up by grillmaster Eric Johansson on behalf of Harmoni Lodge.

Rex Hollingsworth is presented a medallion by Portland Police Bureau East Precinct Commander Michael Crebs to recognize his contributions to the community.

Crebs told Hollingsworth, “This medallion is used to honor officers who do good work, and to honor citizens who have been willing to help their police Bureau. You’ve done an amazing job by helping out with their new contact office in Parkrose. Thank you for helping make your community a better place to live.”

Hollingsworth responded, “Thank you. This just means the world to me.”

Gail Bash starts an old limousine, as the “Blow-Up Contest” gets underway. Participants guess how long a car – drained of oil – will run until it – well – blows up!

It didn’t take long till this old limo’s engine called it quits – among clouds of smoke.

A crowd starts forming near the Awards Stand as cruise-in participants await word of which vehicle was chosen the winner.

For the second year in a row, the “Best of Show” award goes to Richard Speakman for his Chevy Coupe.

Meet the members
To learn more about the Parkrose Business Association, attend their next meeting, September 18 at 11:30 a.m. and enjoy the best business lunch at town at Steamers Restaurant, 8303 NE Sandy Blvd. (east of NE 82nd Ave.); NO reservations required. For more information, check their website at www.parkrosebusiness.org.

© 2008 David F. Ashton ~ East Portland News

See how the East Portland Chamber of Commerce is fulfilling its mission of providing a voice for businesspeople throughout the area …

The co-host of the Chamber’s Summer Fiesta, Vicki Mosier of CopperMoon Design, welcomes the folks coming to her studio and invites them to dig into some great Mexican food.

Story and photos by David F. Ashton
One of the more social business groups, the East Portland Chamber of Commerce, held a Summer Fiesta networking event on the last day of July at the SE Portland studios of CopperMoon Design.

Events like these allow Chamber members and guests to get better acquainted, and learn how they can help one another. This after-hours event provided grand hospitality, including freshly-made margaritas and other libations. Folks snacked on tasty Mexican foods including quesadillas, chimichangas, nachos, cookies, and fresh fruit.

Realtor Norm Rice with First Class Properties mixes up another fresh batch of margaritas.

Hostess and webmaster
“I’m happy to be hosting the event with Pam Olson of Farmer’s Insurance and Norm Rice from First Class Properties,” said CopperMoon’s owner, Vicki Mosier. “I enjoy sharing my space with people. I feel fortunate to have found such a beautiful space in which to work. Having all these great people here brings it good energy.”

Mosier is the new webmaster for the Chamber’s web-based communications services. We learned that the organization will unveil a brand-new website on September 2.

EPCC VP Pam Olson, Farmers Insurance Agent, talks with Multnomah County Commission candidate Mike Delman.

Provides clean, elegant style
The communications business Mosier operates provides graphic design for both print and web. “I have a real clean, elegant style,” explained Mosier.  “I’m like a messenger who runs between a business owner and their customers. I listen to the ideas, thoughts, and message of the business owner – then put it on paper or screen in a way that the customer is drawn to and helps them ‘get’ the message.”

Learn more
To learn more about the Mosier’s business, CLICK HERE to visit her website.

Or, to learn more about the East Portland Chamber of Commerce (and check out their NEW website in a couple of weeks) CLICK HERE to visit their web site.

Members of the East Portland Chamber of Commerce enjoy hospitality at CopperMoon Design.

© 2008 David F. Ashton ~ East Portland News

See what outer East Portland Action Plan committee members think about the recently-concluded process – and, what they hope it will accomplish …

Barry Manning, Portland Bureau of Planning’s East Portland Liaison, talks about the draft document that will become the “East Portland Action Plan”, at the committee’s final meeting.

Story and photos by David F. Ashton
Eight months after the East Portland Action Plan committee was convened by Portland Mayor Tom Potter, Multnomah County Board Chair Ted Wheeler and Speaker of the Oregon House of Representatives Jeff Merkley met to finalize the draft document, a couple of weeks ago.

The committee defined the goal during their first meeting in December, 2007: “To provide leadership and guidance to public agencies and other entities on how to strategically address community-identified issues – and allocate resources to improve livability for neighborhoods in the East Portland Neighborhood Office coalition area.”

The draft of their final product, just released, is a 48-page document – CLICK HERE to get it from the Bureau of Planning’s web site. The process was meaningful, in and of itself, according to the participants with whom we spoke – as you’ll see later in this article.

Summary of the process
Portland Bureau of Planning’s East Portland Liaison, Barry Manning, talked with us after the conclusion of the process last week, and commented on this unique planning process.

“The Action Plan’s draft document lists a number of different strategies, based on the ‘Principles for Improved Livability’ the committee created,” Manning began. “Some came from the committee members themselves; others were submitted during our April 2 open house; still others came from representatives of non-profit organizations; and some came from the City of Portland bureau staff.”

At the Action Plan Committee’s final meeting in July, facilitators outlined the contents of the projects draft document.

‘Principles for Improved Livability’
After identifying the “riches” and “challenges” of the neighborhoods in outer East Portland, the committee drafted four principles for improving the area, namely:

  1. Mitigate Negative Trends – The committee’s immediate objective is stabilizing housing, transportation, and crime concerns; and, more long-term, addressing livability issues that will improve the quality of life in the area.
  2. Attain and Sustain Equality – A “universal concern” is that the area isn’t getting its “fair share” of resources, and the Action Plan sets out to correct this inequity – as well as the desire to have more than just “quick-fix solutions” for the area’s problems.
  3. Build on Community Assets and Connections – The Action Plan seeks to tap into the area’s housing, employment, family focus, cultural diversity, and favorable regional location factors, and promote these throughout the region; and, to form alliances with people and partners, to accomplish their goals.
  4. Capitalize on East Portland’s Place in the Region – Highlighting the convergence of MAX light rail lines, freeways, and main streets, the Action Plan seeks to promote the area as the logical place for public and private investment; and, to encourage people throughout the region to visit the unique parks and natural areas in outer East Portland.

Barry Manning shows the prototype of an implementation strategy flyer designed to promote increased community safety.

Proposed Strategies and Actions
Manning said all of the suggestions for improving the area were discussed by the committee, weighted, tabulated, and categorized into each of five topic areas developed in the City’s VisionPDX planning process:

  • Built – This topic area includes housing development; commercial and mixed-use development; transportation and public infrastructure, and utilities.
  • Environmental – These include ideas for improving parks, trails, open spaces, recreation facilities, natural areas, and addressing environmental issues.
  • Economic – Ways to promote economic development, and to provide workforce training.
  • Learning – Ideas to improve the educational infrastructure and programs.
  • Social – Strategies to improve public safety, safety-net services (such as housing assistance), community building, and equity.

Oregon State House speaker Jeff Merkley says the City needs to “catch-up” on outer East Portland planning.

Conveners’ sentiments
Oregon State House speaker Jeff Merkley said he took time away from his US senatorial campaign to address the 50 spectators and committee members at the July meeting.

After thanking his co-conveners, Merkley said, “I’ve felt, for such a long time, that the City of Portland is wonderful when it comes to planning – but not so wonderful when it comes to planning on the east side of 82nd Avenue of Roses. I think we really need to do some catch-up, and decide on issues of infrastructure, transportation, housing, and economic development.”

After complementing the committee on their efforts, Merkley added, “You’ve laid out a vision for this community. You brought your best opinions and thoughts to this process along the way. It took about three years to get this process initiated, hopefully it won’t take three years to implement these wonderful ideas, and move them forward.”

Portland Mayor Tom Potter and resident committee member Jon Turino listen to the presentation before making comments.

Potter praises progress
Portland Mayor Tom Potter also had words of praise for the participants. “What you’ve done is nothing short of amazing. The City has put aside $500,000 for some short-term implementation strategies. For some larger projects, it’s a drop in the bucket; we also need to locate other partners, and determine how they can help.”

Speaking directly to committee members, Potter offered this advice: “When a large number of citizens come to City Council when something is being discussed, the City’s Counselors sit up and take note. The more of you who show up when this plan is presented, the more impact it will have.”

Multnomah County Board Chair Ted Wheeler (left) says he’ll direct his staff to help implement the Action Plan strategies.

County Chair comments
Multnomah County Board Chair Ted Wheeler congratulated the participants and conveners of the task force.

“During that very first meeting,” Wheeler said, “Mayor Potter did something that was unprecedented in terms of establishing credibility for the citizens working on this project – he put real dollars on the table.”

While it appears as if the County won’t be helping to fund any of the projects named in the Action Plan, Wheeler conceded, he said, “I also want you to know that my personal commitment is that Multnomah County is fully committed to being a partner in any way we can contribute to this process. I’m already directing my department heads to look at this report, take it into account, and make sure that we do everything we can do, as an identified partner on these actions to deliver everything we need to deliver.”

Metro’s Liberty chimes in
Metro Commissioner Robert Liberty – a member of the Action Plan committee – commented, “Each part of the city is distinct, has its own development pattern, and should be addressed in its own way.”

Liberty startled attendees by adding, “You’ve asked very little of your regional government in this process. I’d like you to reconsider that – and ask more of Metro.”

Liberty added the putting a “price tag” on the plan’s recommended actions would be helpful. “What would be the results from investing money in your community – on a scale of what’s being proposed in the South Waterfront Area – for example?” he questioned. “Hundreds of millions of dollars is an appropriate level of investment over the next couple of decades.”

Metro Commissioner Robert Liberty, Hazelwood Neighborhood Association Chair Arlene Kimura, and neighbor Mike Vander Veen all say they think the Action Plan process was valuable.

Committee members speak out

  • Karen Fischer Gray, Superintendent, Parkrose School District

“We can do all the planning and the world, and end up with a big fat document. But, if you don’t have an implementation strategy and predicted outcomes, you’re wasting your time. There are a lot of good things we’re doing here; I’d like to see us build on that.”

  • Arlene Kimura, Chair, Hazelwood Neighborhood Association

“To me, the best part of this process is that we got many people involved who don’t normally participate in neighborhood activities. To some, there is a perception that we, as neighborhood associations as a whole, haven’t been able to get things done to improve our part of the city.”

As people get involved, Kimura added, they learn it isn’t as simple as simply asking the government to take action. “I’m really glad to see a lot more people drawn in who are passionate about outer East Portland.”

During the committee’s final meeting, Kimura told the group they need to find a “wow factor” to help sell the plan. “We need to highlight our unique features, so people who don’t know about the east side will be encouraged to come here as a destination.”

Her wish is that the committee can “keep the momentum going. I’m hoping we can keep together as a group. We can’t do everything [listed in the Action Plan]; but we need to keep moving forward.”

  • Jim Chasse, Land Use Chair, Powellhurst-Gilbert Neighborhood Association

The best part of the planning, for him, Chasse told us, was to be part of a well-run and harmonious process. “And, it brought new faces to speak about and consider some of the more important issues we face in outer East Portland.”

In his opinion, Chasse said, the most important issues to be addressed are those of transportation infrastructure, community building, and the shoring up the educational system, to keep pace with growing enrolment.

“We have the plans and documents; now we’re looking for the our elected officials to do something with the Action Plan. I’m hoping we can coordinate the all of our governmental agencies to find ways to implement some of the plans.”

  • Jon Turino, resident, business person, and executive director of APNBA

When Turino was elected to the committee, he was running a Farmer’s Insurance agency, and had been elected as the Parkrose Business Association president.

“I would be very disappointed if the Action Plan was never seen by the people who are developing the Portland Plan,” Turino said during the meeting. Manning assured their efforts were being noted.

After the meeting, Turino said, from a business standpoint, he was a little disappointed that little concern was shown for economic and business-related issues. “But as a resident in outer East Portland, I agree that issues relating to diversity, transportation, and education are important topics.”

The most impressive thing about the process, Turino added, was, “That this process took place. Our governmental leaders were there, engaged and paying attention. Everybody showed up, had done their homework, and it was a very civilized, cooperative effort. Everyone had their own agenda at the beginning, but it coalesced into what is best for all, at its conclusion.”

Speaking to us in his office after the meeting, Portland Police Bureau East Precinct Commander Michael Crebs says good communication is a step toward creating a safer community.

  • Portland Police Bureau East Precinct Commander Michael Crebs

Commander Crebs said he was glad he was asked to be part of the committee. “As an expert on police matters, I could talk about proposed actions – what might work, what might not, and programs we’re already doing.”

Crebs said being able to actively listen to a wide spectrum of citizens was helpful. “Hearing their complaints and concerns helped give me a better focus as Precinct Commander.”

One of the primary concerns raised, Crebs said, was “the perception of crime on MAX and the transit system. People are frightened. I’ve heard these concerns before – but the more I hear them, the more they resonate. I’m committed to make it as safe as possible.”

The increasing housing density and poverty in his precinct also affect crime and livability, Crebs added. “Good communication between citizens and the police help reduce both crime, and the fear of crime.”

  • Mike Vander Veen, resident and community activist

“I was impressed that the concept of ‘community building’ was thoroughly considered. It isn’t easy to describe, but we used this concept as a ‘filter’ when considering potential ‘actions’. It turned out that anything from improving streets to building a community gathering place, to encouraging people to connect with their city agencies – they all build up the community.”

In his view, Vander Veen said, the best part of the process “was the relationships that have been formed among the committee members who worked on the Action Plan – and those who are continuing with the process.”

In the background, facilitator Deb Meihoff prepares information while Stefanie Sylman presents findings to the committee – who, by the way, agreed that their work was outstanding.

Planners given “A” grades
Everyone involved in the Action Plan with whom we spoke highly complimented Barry Manning, his staff, and consultants Deb Meihoff of Communitas LLC and Stefanie Sylman of Sylman Planning Resources LLC.

City commits $500,000 fund
We noted there were 66 actions, or strategies, listed among the five topic areas, and asked Manning if there are any resources available to help implement any of them.

“The City of Portland has dedicated $500,000 toward implementation for short-term strategies and actions for 2008-2009,” Manning noted. “A subcommittee of the Action Plan group will meet and decide how to best use these funds.”

Then, the Planning Bureau will take those suggestions, and develop a package that meets the subcommittee’s priorities. Manning added, “We’ll also provide some alternative ideas.”

© 2008 David F. Ashton ~ East Portland News

Most dental patients only get a toothbrush and check-up reminder card from their provider. See why “Doctor Dave” does more – by hosting a family-style picnic …

Dr. David Carothers – his practice is in the medical office building, just north of Adventist Medical Center – serves his patients a hot BBQ lunch at Oaks Park.

Story and photos by David F. Ashton
As the sun peeked out from behind the morning clouds on Sunday, July 27, a goodly-sized group gathered in a picnic area at Oaks Amusement Park.

Under the tent were folks – ranging in age from elderly to tykes – enjoying hot dogs, hamburgers, and BBQ chicken. The one thing they all had in common was a beautiful, gleaming smile.

“I’m hosting a patient-appreciation picnic,” explained Dr. David Carothers DDS. “Been doing this for ten years.”

Carothers said he expected 350 folks at the summertime event.

Patient and dessert chef Kathy Fant shows us some of the homemade cookies she brought to the event.

“Really, it’s a big, big family picnic. All of my staff members are here helping out, as are my wife and her parents,” Carothers said. “This year, Delbert, the husband of a staff member, is singing and entertaining; later we’ll play bingo. And, everyone gets a wrist-band to ride the rides here at Oaks Park.”

The dentist said his only motivation for hosting the event was to “return the favor” to his patients. “I have a lot of loyal patients who see me and my staff for their dental needs. This is a way to give back to those who trust and support our practice.”

If you want to learn more about Dr. Carother’s practice, just CLICK HERE.

© 2008 David F. Ashton ~ East Portland News

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